My rant on the subject
I am exactly like the kid in the transformer video. Why should i feel bad about whats happening to people in conflict zones? Why should events so far away directly affect my quality of life? Why should i waste time trying to help even though i hardly have any capital or political influence in my own country, let alone across the border? Is it because else Megatron will blow up my house and family? Is that the only reason you can come up with?
Of course it is terrible whats happening over there and i am ever grateful that i don't have to live among it. But i am also realistic about how much i can do to stop the murder and rape in some far away war torn country: JACK SHIT!
Sure there are tons of ads about humanitarian aid and military intervention, they make you believe that youre helping soo much by just pouring money into their bank accounts. The truth is that if they ever by some miracle manage to solve the problems, the people that dedicated their lives and careers to helping will lose their purpose and their jobs. Their trick is to help, but not help too much, keep the fire burning, keep the fire visible through media! while tricking as many donators as possible into believing that they can extinguish it.
Entertaining animation however :)